Tag: Small Businesses

Prof. Patrick Asuming, an economist at the University of Ghana Business School, has raised concerns about the sustainability of the government’s SME Go initiative, citing fundamental issues in the small business sector that remain unaddressed. Speaking to Joy Business at a Quarterly Economic Roundtable organised by the Ministry of Finance and the University of Ghana, […]

What are some tips to successfully managing a small business for growth and profitability. Starting or managing a new small business in today’s competitive business world can be both exhilarating and risky. Every day, passionate entrepreneurs set out to solve problems and turn their ideas into successful ventures. However, running a business requires more than […]

Do you need to increase your business market base and increase your turnover? This article is a complete guide to defining the target market for your business. Before we continue, why is this important? Defining your target market and target audience is an important first step in growing your business. Here are some steps you […]